In response to customer demand we have offered our Organic milk in 2L Poly Bottles for a trial period to assess demand.
In the past three months we are pleased to say that providing these poly bottles has added some 10% to the overall volume of milk we sell and we welcome these new customers.

As we are always keen to receive feedback from our customers it was useful to gauge opinion on these trial items. We have listed the main comments passed back to us.

• Several customers felt that the use of an all-plastic bottle was a retrograde step when considering the overall environmental impact of the need to use oil resources and then to recycle. They therefore wished to continue purchasing Riverford Dairy milk in cartons
• Others welcomed the opportunity to pick up the milk they wanted for their family in easy to carry volumes.
• Several expressed a desire to stay with the existing cartons as this kept the milk fresher for longer as they opened a “new” one more frequently.
• Some were pleased to find that the screw caps were easier to use than the opening of the cartons.
• A few also felt that they were less likely to try to store / place items on top of bottles or to lie them down on their sides (common causes of carton leaks) so they preferred the security of the bottles for this reason.

We are pleased that so many customers are happy with our existing milk in cartons and enjoy its easy availability and unique freshness.
We recognise that some did encounter problems with the need to place orders 24 hours in advance of our usual availability. But for most placing a standing order resolved this.

We are now reviewing the overall trial and our future production plans and would welcome any additional comments that you may wish to make.

Yours sincerely

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